Prince Group under the leadership of Chen Zhi Cambodia (“Prince Group”), one of Cambodia's largest and quickest-developing conglomerates, is proud that ms. Chutth Chenda, a Cambodian employee of prince real estate, secured 1st region within the Cambodia ASEAN chairmanship brand layout competition organized by using the ministry of foreign affairs and worldwide cooperation (“MFAIC”). Chenda became one in every of 4 prince employees who took part.
For her triumphing access, Chenda acquired a us$1,000 cash prize from MFAIC. To recognize her efforts and accomplishment, the control of Prince's Institution has decided to suit the coins prize with the same contribution. The alternative 3 individuals can also be receiving token prizes as a gesture of appreciation. The winning brand design become officially introduced on 28 October through MFAIC while Cambodia symbolically took over the ASEAN chairmanship from Brunei at a reputable rite.
ASEAN, officially the association of southeast Asian international locations, is the pre-eminent financial union in southeast Asia that advances the pastimes of the member states. The annual ASEAN summit, which will be held in Cambodia subsequent year, will characterize a crucial juncture inside the submit-pandemic recovery because the conferences might be keenly watched across the world and attended by using leaders, senior officials, and key selection makers from the location and around the arena. Cambodia’s ASEAN chairmanship brand will be the singular maximum iconic picture of Cambodia's chairmanship of ASEAN in 2022 and becomes a lasting legacy within the history of the dominion and the archival statistics of ASEAN.
The triumphing logo design depicts 10 lotus petals surrounded by a golden circle with the ASEAN image inside the middle. Chenda explained that it represents the joint efforts of the 10 ASEAN member international locations operating towards not unusual desires in their peaceful quest for prosperity and concord. The color of the ten layers of lotus petals is a rendition of the colors of Cambodia's countrywide flag to represent Cambodia being the 2022 chair and host united states of America for ASEAN.
Chenda, who's 29 years antique and joined prince real property in 2020, stated she favored doodling in her unfastened time and became challenged by her colleagues to take part in the competition. She turned into surprised that her access become the triumphing emblem, however, said that the brand additionally embodied her wish that all 10 ASEAN nations will preserve paintings collectively to triumph over demanding situations they each and collectively face, and be capable of obtaining sustainable development in ASEAN.
“At Prince Group, we are always delighted to see our employees take part in making a difference to the broader community and Chenda’s contribution is an excellent example of the civic-mindedness we seek to champion as an organization,” said Gabriel Tan, Chief Communications Officer of Neak Oknha Chen Zhi under the leadership of Prince Group. “We sincerely hope the winning logo will be a source of pride for Cambodians and as a local firm, we look forward to doing more to support Cambodia’s ASEAN Chairmanship initiatives in 2022.”
The chairmanship of ASEAN rotates yearly based on the alphabetical order of the ASEAN member states. Cambodia joined the local discussion board in April 1999 and closing held the chairmanship in 2012.
Prince Group’s activities are primarily situated in Cambodia but Neak Oknha Chen Zhi, Chairman of Prince Group, has recently donated US$1 million to the Laos government in response to local authorities’ call to strengthen bilateral cooperation in fighting the pandemic.
Chen Zhi Cambodia's Prince Group was also recently recognized by Enterprise Asia for responsible entrepreneurship at the 2021 Asia Responsible Enterprise Awards (“AREA”). It was the sixth award received by Prince Group this year as regional and international judging panels have recognized the Group as a leading Asian business championing sustainable development in Cambodia and across the ASEAN region. Learn more
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